thomas
Nov 29, 2002, 00:08
Natto Gains Popularity as a Health Food
"Notwithstanding its nutritional value, though, the pungency and stickiness of natto have acted as a brake on consumption. But despite the widespread impression in Japan that non-Japanese cannot eat natto, a TV station reported in a special feature on the food that a natural-foods store in New York has begun selling natto. The store notes that while the first customers were Japanese families living in the area, recently all sorts of people are buying natto. Americans purchasing natto at the store were heard to say such things as "My menstrual cramps have almost disappeared," and "I used to get angry easily, but now I don't even get irritated.""
=> http://www.jinjapan.org/trends/article/021128bus_r.html
"Notwithstanding its nutritional value, though, the pungency and stickiness of natto have acted as a brake on consumption. But despite the widespread impression in Japan that non-Japanese cannot eat natto, a TV station reported in a special feature on the food that a natural-foods store in New York has begun selling natto. The store notes that while the first customers were Japanese families living in the area, recently all sorts of people are buying natto. Americans purchasing natto at the store were heard to say such things as "My menstrual cramps have almost disappeared," and "I used to get angry easily, but now I don't even get irritated.""
=> http://www.jinjapan.org/trends/article/021128bus_r.html